Top 10 Best Instagram Automation Tools in 2025 for Influencers, Marketers, Small Businesses & Agencies

In today’s fast-paced social media world, Instagram DM automation and comment automation tools are essential for growth-minded businesses. Managing a flood of comments and direct messages manually is tedious and costly. The right automation tool responds instantly to customer inquiries, captures leads from comments, and nurtures followers 24/7. This leads to higher engagement, more sales, and faster growth. Whether you run an e-commerce store or a personal brand, automating your Instagram conversations saves time and drives revenue. By deploying smart comment-to-DM funnels and AI chatbots, you can turn every Instagram interaction into a business opportunity.

Below, we review the top 10 Instagram DM and comment automation tools of 2025. You’ll find a quick comparison table of key features, followed by detailed overviews of each tool (with screenshots, features, pros, cons, and pricing). By the end, you’ll see why automating Instagram DMs and comments is a game-changer and how to pick the right tool for your needs.

Top 10 Tools at a Glance

Rank	Tool (Website)	Key Focus	Starting Price (Monthly)
1	IceKulfi (icekulfi.com) – AI Instagram DM & comment automation	Automated chat funnels, AI replies, analytics	Free trial / $4.99
2	LinkDM (linkdm.com) – Instagram AutoDM	DM replies to comments/Reels/ Stories	Free / $19
3	ManyChat (manychat.com) – Instagram Chatbot	Multi-channel DM marketing	Free / $15+ (contact-based)
4	MobileMonkey InstaChamp (mobilemonkey.com) – IG Comment Bot	Comment autoresponders, lead capture	$9.95
5	Chatfuel (chatfuel.com) – No-Code IG Chatbot	Drag/drop IG chatbot	$23.99
6	ReplyRush (replyrush.com) – Quick Comment→DM Tool	Instant comment-to-DM templates	Free / $10
7	TailorTalk (tailortalk.ai) – AI IG/ WhatsApp Agent	AI-driven IG & WA assistant	Free/basic (custom plans)
8	Kommo (kommo.com) – CRM + Salesbot	IG comment/DM automation integrated with CRM	Trial / Custom
9	FlowGent AI (flowgent.ai) – Multi- Channel AI Bot	Omni-channel AI agent (Instagram, WhatsApp)	Contact Sales
10	AutoReacher (autoreacher.com) – Mass Outreach	High-volume IG DM campaigns & lead scraping	Contact Sales

Feature Comparison

Feature	IceKulfi	LinkDM	ManyChat	InstaChamp	Chatfuel	ReplyRush	TailorTalk	Kommo	FlowGent AI	AutoReacher
Auto-reply to Instagram DMs	✔	✔	✔	✔	✔	✔	✔	✔	✔	✔
Auto DM from Comments	✔	✔	✔	✔	✔	✔	✔	✔	✔
AI-powered Chatbot	✔		✔		✔		✔	✔	✔	✔
Omni-channel Support			✔		✔		✔ (IG+WA)	✔	✔
Free or Trial Plan Available	✔	✔	✔		✔ (trial)	✔	✔
Starting Price (per month)	$4.99	$19	$15+	$9.95	$23.99	$10	Custom	Custom	Custom	Custom

1. IceKulfi (icekulfi.com)

IceKulfi turns every comment and DM into an automated conversation, so your business never misses a lead or inquiry. IceKulfi’s AI-powered agent replies instantly 24/7 with smart templates and personalized messages. For example, it can set up comment-to-DM funnels: whenever someone comments with a trigger word, IceKulfi automatically sends a DM to continue the conversation. The platform also supports auto-replies, FAQ responses, and advanced follow-up flows. With built-in analytics and lead capture forms, IceKulfi helps you convert followers into customers around the clock.

Features

• AI-driven Instagram DMs, auto-reply to comments on posts/Reels, customizable DM templates, lead capture via DM, detailed engagement analytics.

Pros

• All-in-one IG automation: Combines comment reply, DM follow-ups, and analytics in one tool.
• Meta-verified: Works with Instagram’s API, ensuring compliance and account safety.
• Affordable: One of the lowest starting prices for Instagram automation.
• User-friendly: No technical skill needed; setup is fast with pre-built templates.
• Dedicated support: Our team provides personalized onboarding and tips for your business.

Cons

• Instagram-only: Focuses on IG (no WhatsApp or other channels yet).
• Newer platform: Growing features, fewer native third-party integrations compared to older tools.

Pricing: Free demo/trial available. Paid plans starts from $4.99/month, AI plan starts from $9.99/month, offers high-volume DM/comment automations.

IceKulfi stands out as the most affordable Instagram automation tool for businesses to boost engagement and sales. With uptime of 24/7 on Instagram catching every hot lead from comments and DMs can be least prioritized.

2. LinkDM (linkdm.com)

LinkDM is a laser-focused Instagram AutoDM platform built for creators and affiliates. It automatically turns post comments into DMs, helping you cash in on engagement. LinkDM’s features include auto- replying with a DM when someone comments on your feed or Reels (using keywords or replying to all comments), auto-DMs for story mentions and story replies, and even automated replies to comments on sponsored ads. It also provides “inbox starters” to greet new visitors and push them into a conversation. In short, anytime someone interacts with your content, LinkDM can immediately send them a personalized DM to drive traffic or sales .

Features

• Instagram-approved comment auto-reply (DM to commenter) for posts and Reels, story-mention and story-reply auto-DMs, keyword-triggered replies, inbox starters (starter messages in DM inbox), tracking and link sharing in DMs, ad comment automation.

Pros

• Instagram-centric: Every feature is tailored for Instagram engagement.
• High impact: Users have sent over 150 million DMs with LinkDM, boosting clicks and sales.
• Ease of use: Simple dashboard and quick setup for non-technical users.
• Free starter tier: Try it without risk – free plan supports up to 1,000 DMs per month .

Cons

• Single-channel: Works only with Instagram.
• Advanced features locked: Things like multi-account or bulk messaging require the Pro plan.

Pricing: LinkDM offers a free tier. The Pro plan is $19 USD/month, which enables unlimited features and up to 3 IG accounts .

LinkDM excels at comment automation. As LinkDM itself notes, it “lets you automatically send DMs to anyone who comments on your Instagram Reels, Posts, Ads, Inbox, Live or Stories” . By instantly replying to commenters with a helpful message or link, you can dramatically increase your affiliate revenue or site traffic. LinkDM is the #1 choice if your goal is to convert Instagram comments into sales funnels.

3. ManyChat (manychat.com)

ManyChat is a powerful multi-channel chatbot platform that fully supports Instagram. It allows you to build Instagram Chatbots and DM funnels using a visual drag-and-drop interface. With ManyChat, you can turn comments into conversations and capture leads automatically. For example, if a follower comments “How much is this?”, ManyChat can instantly send a DM with pricing details. It can also capture emails or phone numbers from DMs, and add users to segments. In essence, ManyChat helps you grow followers, boost engagement, and drive sales around the clock by automating your entire Instagram messaging funnel .

Features

• Instagram Flow Builder, comment autoresponders (trigger DM or comment reply), growth tools, click-to-DM Ads, audience segmentation, sequence broadcasts, AI-powered steps, multi-channel support, analytics.

Pros

• Official Meta partner: Works with Instagram’s API safely (no account bans) .
• Rich feature set: Has everything from keyword responders to omnichannel broadcasts.
• Ease of adoption: Many pre-built templates and a friendly UI.
• Free plan: Engage up to 1,000 contacts without cost .

Cons

• Pricing scales: The Pro plan starts at $15/month and rises with contacts .
• Complexity: Can be overwhelming to use all features; some setup required.

Pricing: ManyChat has a Free plan (up to 1,000 contacts) . Paid Pro plans start at $15/month for unlimited growth tools (scales with your number of contacts) .

ManyChat is ideal if you want a full-featured Instagram messaging solution. Its Instagram DM Marketing automates your entire funnel: “grow followers, boost engagement, attract leads, drive sales, and respond to customers 24/7” . It’s perfect for businesses already using Facebook or Messenger bots who want to add Instagram.

4. MobileMonkey InstaChamp (mobilemonkey.com)

MobileMonkey InstaChamp by MobileMonkey is Instagram-approved automation tools for businesses. InstaChamp automates responses to Instagram post comments, DMs, and story replies. For example, you can set it to automatically answer Q&A stickers or keywords in comments by sending DMs. It also has “Warm-Up” and sequencing tools to nurture leads. InstaChamp focuses on lead generation from Instagram: it can collect email or phone leads through DM, send follow-up sequences, and integrate with Facebook Messenger flows. In short, InstaChamp turns Instagram engagement into conversations without manual effort.

Features

• Comment autoresponders (trigger DM or comment reply), Q&A keyword autoresponders, story mention and story reply autoresponders, capture leads (emails, phone) via DM, multiple account management, mobile chatbot app, custom conversational flows.

Pros

• Low entry cost: InstaChamp plan starts at $9.95/month.
• Multi-account support: Add up to 3 Instagram accounts on higher plans (great for agencies).
• Instagram-approved: Built with IG API, so it’s compliant.

Cons

• No free plan: Only paid subscriptions.
• Only basic UI: Not as polished as some competitors, but functional.
• Branding: Basic plans include MobileMonkey branding on messages.

Pricing: InstaChamp Platinum is $9.95/month (includes automation for 1 IG account). Features like additional DMs or contacts have add-on costs (e.g. $5 per extra 1,000 branding-free DMs ).

Overall, MobileMonkey’s InstaChamp is a budget-friendly solution for Instagram DM automation. It covers the essentials (auto-DMs from comments, lead gen in DMs) at a low price. If you’re a small business or creator who just needs a reliable comment and DM bot without extra bells, InstaChamp delivers solid value.

5. Chatfuel (chatfuel.com)

Chatfuel is a no-code chatbot platform known for Facebook Messenger, and it now supports Instagram. With Chatfuel, you can build an advanced Instagram chatbot to handle comments, messages, and even story interactions. Its flow builder lets you create automated conversation scenarios: answer FAQs, offer promotions, qualify leads, and more. Notably, Chatfuel covers “all communications” on Instagram – it can auto-reply to post comments, story replies/mentions, direct messages, and even click-to-Instagram-Ads . You can also link Chatfuel to your CRM or e-commerce platform.

Features

• Instagram Flow Builder, pre-made IG chatbot templates, comment auto-reply, story reply automation, customizable keyword-based replies, inbox templates, Instagram Ads integration, lead segmentation and CRM integration, live chat takeover.

Pros

• Highly versatile: One platform for Instagram, Facebook Messenger, etc., with strong broadcast and segmentation tools.
• Advanced AI: Offers chatbot AI steps and NLP capabilities for smarter replies.
• Scalable: Good for agencies and enterprises with large audiences.

Cons

• Cost: Business plan starts at $23.99/month for a set number of “conversations” (plus extra per additional conversation).
• Complexity: Rich feature set means a learning curve.

Pricing: Chatfuel’s Business plan starts at $23.99/month. Enterprise plans (with dedicated support) start around $400/month. A 14-day free trial lets you test all features.

For serious marketers and agencies, Chatfuel is a robust choice. It’s built to handle heavy traffic and complex workflows. Chatfuel’s Instagram Salesbot can pull in customer data, recover abandoned carts, and drive sales automatically. Since it automates “all types of conversations” on Instagram , it’s a great pick if you need an Instagram chatbot that does it all.

6. ReplyRush (replyrush.com)

ReplyRush is a lightweight Instagram DM automation tool, designed for quick setup and simplicity. It lets you automatically reply to comments with DMs or keywords-based messages. To use it, you simply connect your IG account, select a post or keyword trigger, and choose a DM template. For example, you can configure it so any new comment on a post gets a DM reply from you. ReplyRush focuses on speed and efficiency – no elaborate flows, just straightforward triggers. It also supports basic lead capture and follow- ups.

Features

• Comment Auto-Reply (send a DM to users who comment on selected posts), keyword- triggered DMs (reply to specific inbox keywords), Follow-Gated DMs, global triggers (run automations on multiple posts at once), email collection in DMs, basic drip and “SendBack” campaigns.

Pros

• Quick to launch: You can start an automation in minutes.
• Budget-friendly: Plans are inexpensive (Lite $10/mo, Boost $25/mo, Max $100/mo).
• Mobile app: Manage automations from your phone for on-the-go marketing.

Cons

• Feature scope: Lacks complex bots or multi-step flows; it’s mostly template messages.
• New product: Fewer integrations and advanced options than older platforms.

Pricing: Offers a Free plan (up to 1,500 DMs/month). Paid plans are $10/mo (Lite) for 7,500 DMs, $25/mo (Boost) for 40,000 DMs, and $100/mo (Max) for 400,000 DMs . Annual plans save 20%.

ReplyRush’s site calls itself “an Instagram DM automation tool that turns comments and keywords into instant, personalized DMs” . It’s perfect for small businesses or creators who need a simple comment- to-DM bot without fuss. In practice, ReplyRush is great for ensuring no comment goes unanswered, and converting engagement into conversations at a very low cost.

7. TailorTalk (tailortalk.ai)

TailorTalk is an AI-powered agent that automates Instagram (and WhatsApp) sales, support, and workflows. It uses advanced chatbot AI to answer customer questions in natural language and guide them toward a purchase. According to TailorTalk, it can boost sales by up to 50% by automating lead follow-up . A standout feature is its ability to handle rich media: TailorTalk can send product galleries, PDF brochures, or even payment QR codes directly in chat, creating a high-end conversational experience . Setup is code-free and integrates with your back-end systems via API.

Features

• Instagram chatbot with AI understanding; media-savvy (images, galleries, docs, QR codes); omni-channel support (Instagram & WhatsApp); customizable conversation flows in natural language; lead qualification and nurturing; 24/7 automated customer support.

Pros

• Human-like AI: Handles complex queries and multi-step sales dialogues.
• Omni-channel: Use one tool for IG and WhatsApp automation.
• Rich engagement: Can share product images, catalogs, or payment links directly in chat.

Cons

• Pricing: No public pricing; likely custom (premium).
• Potential overkill: If you only need simple auto-replies, its advanced AI may be more than you need.

Pricing: Contact TailorTalk for a custom quote. They offer a free/basic tier for simple setups, with paid plans adding more features and capacity.

TailorTalk is best for businesses wanting an AI-driven assistant on Instagram. Instead of basic canned replies, it’s a full conversational AI that feels human. For example, it can conduct a complete sales conversation from initial greeting to closing, all in DM or WhatsApp. If you want your Instagram automation to resemble a real 24/7 sales rep (and can pay for it), TailorTalk delivers on that promise.

8. Kommo (kommo.com)

Kommo (formerly amoCRM) is a CRM platform with a powerful Instagram chatbot called Salesbot. Kommo’s new Instagram features let you build complex automation workflows for comments and DMs. You can set custom rules: for instance, a comment containing “book” might trigger a specific DM sequence, while “website” could prompt an in-comment reply with your URL . Kommo’s Salesbot can also auto-DM anyone who mentions you in a story, so you never miss that engagement . Essentially, Kommo brings enterprise-level automation to your Instagram inbox.

Features

• Instagram comment keyword triggers (auto-DM or auto-reply in comment), story- mention auto-DMs, pre-filled icebreaker messages for new conversations, no-code bot builder (Salesbot) for lead nurturing, synced Instagram inbox, multi-profile management (Pipeline view), detailed analytics on IG conversions.

Pros

• Integrated CRM: Captured leads from IG go straight into your sales pipeline.
• Sales-focused: Designed to convert chats into deals, not just answer FAQs.
• Customizable: Highly flexible triggers and flows for complex scenarios.

Cons

• Cost: A full Kommo account can be pricey for small teams (pricing upon request).
• Complex setup: More features means more to learn (may need onboarding help).

Pricing: Kommo offers a 14-day free trial of all features. Paid plans start with basic pipelines and grow to unlimited automations; Instagram automation is included in higher-tier plans (exact pricing available via quote).

Kommo is well-suited for businesses looking to supercharge Instagram sales. Its Salesbot prioritizes relationships: as Kommo’s blog explains, the goal is “building relationships” and turning casual chats into real opportunities. If your Instagram marketing is tied to a CRM pipeline (e.g. real estate, consulting, e-commerce), Kommo ensures every comment and DM is captured and followed up in your sales process.

9. FlowGent AI (flowgent.ai)

FlowGent AI is a multi-channel automation platform that includes robust Instagram DM capabilities. It offers a no-code AI agent you can deploy across Instagram, WhatsApp, Slack, and more. FlowGent excels at handling routine inquiries like FAQs, appointment scheduling, and order updates – tasks that would otherwise eat up your time. For Instagram, FlowGent supports automated DM replies and comment funnels; it also integrates with CRMs so that every Instagram lead is tracked in your system.

Features

• AI chatbot builder (supports IG, WhatsApp, web chat), Instagram-specific templates (DM replies, lead forms), multi-lingual support (95+ languages), CRM and Google Sheets integrations, no-code sequence builder, 24/7 AI agent with learning.

Pros

• Multi-channel reach: Use the same chatbot across many platforms, including Instagram.
• Powerful AI: Handles complex questions with context (intent recognition).
• Global capabilities: Automatic translation lets you engage international audiences.

Cons

• Pricing on request: No listed pricing makes it hard to budget (you must contact FlowGent).
• Broad focus: Instagram is just one channel; it may be more than a small business needs.

Pricing: FlowGent requires contacting sales for a custom quote (no free plan listed).

FlowGent AI is ideal for businesses that need an AI assistant beyond Instagram. If you want one intelligent bot covering IG DMs and also, say, WhatsApp support, FlowGent could be a good fit. Its website emphasizes the multi-channel approach: “FlowGent AI offers a robust, no-code platform for businesses to automate customer interactions across various channels, including Instagram”. In short, FlowGent brings enterprise-level AI automation to your Instagram customer service.

10. AutoReacher (autoreacher.com)

AutoReacher is an Instagram outreach and growth platform built for large-scale campaigns. Unlike the other tools, AutoReacher is focused on initiating contact with many users, rather than replying to comments. It lets you manage hundreds of Instagram accounts simultaneously, each with its own proxy and automated warm-up (to avoid bans) . You can use AI to find leads (lookalike audiences, commenters, followers of any profile) and scrape millions of profiles. Then you build multi-step DM sequences with personalization.

Features

• Connect and auto-warm-up 100+ IG accounts, AI-powered lead scraping, campaign builder for multi-step DMs with delays and variations, AI prompts for more natural messaging, unified inbox for all accounts, auto-responders for incoming DMs.

Pros

• Massive scale: Capable of sending 120,000+ personalized DMs per month with AI .
• Targeted outreach: Advanced scraping finds highly relevant leads.
• Security features: Built-in proxies and warm-up to reduce Instagram suspension risk.

Cons

• Complexity: Designed for agencies and experts; not a simple plug-and-play tool.
• No free plan: Pricing is likely custom/enterprise (contact for details).

Pricing: Contact AutoReacher for enterprise pricing. (The platform is aimed at heavy users, not casual marketers.)

AutoReacher is best for aggressive growth hacking. If you need to scale up outreach fast, it lets you send thousands of DMs safely and personalize them at scale. Its mission statement is clear: “Send 120k+ personalized IG DMs/month using AI” . While it’s not a typical “comment reply” tool, it can complement your strategy by automating how you reach out to prospects on Instagram in bulk. Think of it as a high-end software for digital marketing firms rather than a simple chatbot.

Why Instagram DM & Comment Automation Matters

Instagram’s algorithm favors quick engagement, and customers expect fast replies. Automating DMs and comments means every inquiry gets answered immediately, which boosts follower trust and conversions. Research shows that conversational engagement (DMs from comments) generates much higher link click-through rates than static posts. In practice, an automated DM funnel will capture leads from comments and direct messages that you’d otherwise miss. This is why top brands and influencers invest in IG automation: it saves time, scales communication, and ultimately grows the business.

By using an automated solution, you ensure no comment or question slips through the cracks. Instead of manually replying one by one, a tool like IceKulfi or LinkDM will handle hundreds of interactions for you. As a result, you can nurture fans into customers 24/7, keep your community engaged, and even collect customer information on autopilot. In short, DM/comment automation tools turn Instagram into a lead-generation engine rather than just a social feed.

FAQs about Instagram DM Automation Tools

Q1: Do I need an Instagram Business account?

Yes. All the tools above require that your Instagram is a Business or Creator account. This is a Meta requirement for using their API. (Personal profiles cannot use these automations.) Switching to a Business/Creator account is free and easy in your Instagram settings.

Q2: Are these automation tools safe for my account?

Reputable tools (IceKulfi, LinkDM, ManyChat, etc.) use Instagram’s official API and follow rate limits, so they are safe. They send messages only in response to real user actions (like a comment), which complies with Instagram’s policies . Avoid shady “bots” that ask for your password or promise mass unsolicited messages, those risk account bans. The listed tools above are certified or approved by Meta for message automation.

Q3: What about pricing – is there a free tier?

It varies. ManyChat has a free plan (1,000 contacts) , and LinkDM has a free tier (1,000 DMs/ month). ReplyRush even offers a 1,500 free DMs/month. Others like InstaChamp require payment (no free plan), while enterprise solutions (Chatfuel, Kommo) start at higher prices. Always check each vendor’s site for the latest offers and trials. IceKulfi provides a free demo, and its paid plans are very competitive.

Q4: Can I try these tools before buying?

Yes. Most have free trials or free versions. For example, IceKulfi offers a 3 day free trial account so you can see how it works with your Instagram. ManyChat’s free plan lets you test its core features, and LinkDM’s free tier requires no credit card. Chatfuel offers a trial period, and Kommo has a 14-day trial on all plans. It’s smart to take advantage of these trials to find the best fit.

Q5: Which tool should I choose for my business?

It depends on your needs. For a dedicated Instagram solution, IceKulfi or LinkDM are excellent. If you want a chatbot platform across channels, ManyChat or Chatfuel are great choices. For simple comment-to-DM automation, ReplyRush or InstaChamp are lightweight. For enterprise CRM integration, Kommo shines. And for massive outreach campaigns, AutoReacher is specialized. Generally, we suggest starting with IceKulfi for its balanced feature set and then exploring others if you need multi-channel or CRM-specific workflows.

Each tool above is professionally built to automate your Instagram outreach and engagement. By automating DMs and comments, you’ll save time and capture more customers. Pick the tool that matches your goals, and watch your Instagram business flourish in 2025!